Estrategia Digital

DALE CARNEGIE is the global leader in soft skills training, with a presence in 90 countries and over 9 million graduates. In Spain, the brand is represented by Acrecienta Training, whose leaders entrusted us with their communication and advertising strategy in 2023.

Our work has involved designing their digital & advertising strategy to increase brand awareness, showcase their service offering, and drive sales of their training programmes.

This has included the design and development of their website, the creation of brand and product messaging, content development, and the construction of their social media distribution plan.

Additionally, we have developed a strategy for attracting potential clients through direct response advertising and designed branded communication materials.