Spot made for RELEC, a leading brand of anti-mosquito products. For its central theme, the spot uses a catchy jingle created from a popular song.
The dynamic montage, with rapidly changing images, shows all kinds of people trying to scare away the mosquitos that are attacking them. Funny scenes that seek to create empathy with the public, reminding them that summer is coming and with it, the annoying mosquitos.
The spot ends with a closing scene whose objective is to advertise the new mosquito repellent bracelet for children, called CALIFORNIA.